The Color Red
Color is everywhere. We can’t escape it. Color tells us how to feel, color helps us identify good from bad, and colour helps define our identity. As humans, we have the fortunate ability to differentiate between about 7 million colors. We can’t name them all, but we can usually tell the difference between them. And color plays an important role in art and design. For the purposes of this post, I want to talk about the color red. As colors go, red is one of the most dominant colors available.
Pairing with red
Colors work well when they are paired with complementary colors too. A complementary color for red is green (think Christmas, or Heineken). Whenever we can place the dominant color with it’s passive complimentary color, it helps to make the subject pop off the page.
Red fabric makes a strong statement as well. As I have spent a significant amount of time in Asia, it’s pretty easy to find. Many Asian countries include red in their national colors, and traditional clothing reflects this. If someone is wearing a red shirt or dress in a photo, it is near impossible to avoid noticing it.
Placing the color red in your images can be a lot easier than you think. It’s everywhere in our world, and everyone has a feeling about it. As photographers, our challenge is to use the color red in such a way that our viewers see what we want them to see.
How do you use the color red in your photos? Leave your comments below.